Start out with a small agenda. Perhaps set up an activity session where you can involve children in literacy activities. Have a puppet show, a bilingual storytime, a few bilingual games or art projects. And of course, offer ideas about reading to your children and their families. Give away books if possible.

1. Here’s an idea that I’ve not tried yet; but it would be fun — a book parade. Perhaps staff could dress up like book characters and have a narrator or MC give a book talk about each book bilingually.

2. Collaborate with ELL teachers or high school classrooms to bring art projects, musical activities, short plays or reader’s theatre programs to perform at your El Día. Performances by children always bring in a crowd.

3. Talk to businesses and agencies to see if they would like to have a booth at your event. Many of them are glad to participate in order to get their information to possible clients.